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About the Journal
About the Journal

The journal aims at disseminating original, scientific, theoretical or applied research for providing a platform for publishing research and result with a strong empirical element so as to channel the significant gap existing between research and practice. This can be done only by encouraging the publication of original, industry-relevant research and practical advances in management, humanities, and social sciences.

The journal is targeting at having content published in peer-reviewed, indexed with International databases and having high impact factor. It aims to bring its readers the very best analysis and discussion in the developing field of management and humanities and social sciences.

By implementing the strong quality measures Journal is eager to develop the strong coordination with researchers, academics & industrial practitioners. Also, with a strong tendency for innovation and action the journal is constantly looking for new ideas & suggestions. The aim of the journal is always to encourage quality research taking place within India and abroad. As we will provide the super-ordinate podium to the researchers for sharing their findings with the global community after having crossed the quality checks and legitimacy criteria, which in no way promise to be liberal. Thus to maintain the required quality, all the submitted papers will be reviewed by the board of committee of the journal.


The main aim of the journal is to deliver a knowledgeable platform for the national and international scholars. It also aims towards the promotion of interdisciplinary studies in various fields like commerce and management as well as humanities and social science and become the leading journal in its area.

The Journals also gives emphasis towards the development and retention of outstanding scholars. It aims at empowering the scholars towards maximizing their potential contribution and encouraging them to be entrepreneurial. It further aims to bring its readers the very best analysis and discussion in the developing field of Management and Humanities.


The journal covers all topics under the field of Management, Humanities, English Literature, Global Studies, and Art Discipline. Given below are the main topics being covered, however the scope of this journal is in no way limited:

Commerce & Management
  • Advertising
  • Business and Marketing
  • Business Processes Improvement/Management
  • Creating marketing Orientation
  • Crisis Management
  • De-layering and Structuring
  • Developing/Leveraging Core Competencies
  • E-Management Practices
  • Enterprise Resource and Planning
  • Entrepreneurship and Innovation
  • Executive Management
  • Financing Business and Accounting
  • General Management
  • Government Policy on Entrepreneurship
  • Health and Safety Management
  • HRM
  • Industrial Management
  • Information Technology Management
  • Instilling Creativity
  • Intra/Entrepreneurship
  • Managing Business Relationships
  • Managing Learning and Improvement
  • Managing Supply Chains
  • Managing Work Place Motivation/Pressure/Stress
  • Managing Globalization and International Business
  • National Resources Management
  • Organization Studies
  • Quality Management and Continuous Improvement
  • Small/Family Business Management
  • Strategic Management
  • Technology Management

Social Science & Humanity
  • Anthropology
  • Communication Studies
  • Cultural Studies
  • Development Studies
  • Economy
  • Educational Studies
  • EFL
  • Geography
  • History
  • Industrial Relations
  • Information Technology Management
  • International Relations
  • Journalism
  • Languages
  • Law
  • Library Science
  • Linguistics
  • Literature
  • Novels and Short Stories
  • Persian Language and Literature
  • Philosophy
  • Poetry
  • Religion
  • Remote Sensing
  • Visual and Performing Arts
Publication frequency

Biannual (Twice a year)

Types of articles accepted
  • Keeps the reader briefed with major papers, reports and reviews.
  • Is topical: Viewpoint articles and other regular features including Research Notes, Case Studies and a Reviews section help keep the reader up to date with current issues.
  • Focuses on high quality papers that address contemporary issues for all those involved in management and humanities and which make a contribution to advancing theories and practices in the given area.

  • To aqueduct the significant gap between research and practice by promoting the publication of original, novel and industry-relevant research.
  • To bridge the gap between research and practice by promoting the publication of original, novel, industry-relevant research.
  • To bestow a platform for publishing results and research with a strong empirical component.
  • To disseminate original, scientific, theoretical or applied research in the field of Management, Humanities, and English Literature.
  • To impart a platform for publishing results and research with a strong empirical component.
  • To pursue best quality research papers based on theoretical or experimental works for the publication globally.
  • To implore original and unpublished research papers, based on theoretical or experimental works.
Advisory & Editorial Board


Prof. (Dr.) Gopal Pathak
Vice Chancellor
Sarala Birla University, Ranchi


Prof. Dr. V.K Singh
Sarala Birla University
Birla Knowledge City, P.O: Mahilong, Purulia Road Ranchi, Jharkhand- 835103, India 9431385023 / 7903487242


Dr. Puja Mishra
Assistant Professor
Faculty of Commerce & Management
Sarala Birla University, Ranchi 7488871828


Prof. K.K. Bhagat
Department of Commerce & Management
Xavier Institute of Social Service, Ranchi

Prof. (Dr.) Dev Brat Mitra
Department of Commerce
North Bengal University, SilliGuri

Dr. N. Ramu
Department of Commerce
Annamalai University Annamalai Nagar, Tamil Nadu

Prof.(Dr.) Sanjeev Bansal
Director & Dean
Department of Management Studies
Amity University, Noida

Dr. Radha Madhab Jha
Associate Professor
Faculty of English
Sarala Birla University, Ranchi

Prof. Sanjeev Bajaj
Associate Professor
Faculty of Commerce & Management
Sarala Birla University, Ranchi

Dr. Shad Ahmad Khan
Assistant Professor
College of Business
University of Buraimi Al Buraimi Sultanate of Oman

Dr. Purna Prasad Sharma
Assistant Professor
Faculty of Accounting and Finance
Gedu College of Business Studies Royal University of Bhutan

Dr. Joy Chakraborty
Associate Professor
Faculty of Commerce & Management
Sarala Birla University, Ranchi

Dr. Sandeep Kumar
Associate Professor
Faculty of Commerce & Management
Sarala Birla University, Ranchi

Dr. Rajiv Kumar
Associate Professor
Department of English
S.K.M. University, Dumka

Advisory Board

Prof. Shardha Shivani
Department of Management
BIT Mesra, Ranchi

Prof. Satya Narayan Singh
Department of Information Technology
Xavier Institute of Social Service, Ranchi

Dr. Indranil Bose
Dean & Associate Professor
School of Business Management
University of Bolton, UK ( UAE Campus)

Dr. Rajnish Ratna
Associate Professor
Gedu College of Business Studies
Royal University of Bhuta

Author’s guidelines

Authors Guidelines

Manuscript and page containing author details should be sent through e-mail only at Mail ID:

While submitting the manuscript, corresponding author should give undertaking that the work is original and it has previously not been published anywhere else and also it has not been submitted anywhere else for being considered.

Authors willing to include figures, tables or text passages that have already been published elsewhere are required to acquire consent from the copyright owner(s) and to include proof that such consent has been approved while submitting their work. Any material received without such evidence will be assumed to originate from the authors.

In no situation the publisher would be responsible for any plagiarism issue and it would be sole responsibility of authors.

Correspondence and proofs for correction will be sent to the corresponding author.

Preparation of Manuscripts

Manuscripts should be typewritten or prepared on a word processor, with all material double-spaced, on one side of letter-sized paper, with suitably wide margins. All pages should be numbered consecutively, beginning with page 1, the title page. Tables and figures should be numbered serially, and legends to illustrations should be prepared on separate sheets. Tables and figures will be placed near their first mention in the text; all tables and figures must be referred to in the manuscript.

Title Page: The following elements must be included:

  1. Title of the article
  2. Name(s) and initial(s) of author(s), preferably with first names spelled out
  3. Affiliation(s) of author(s)
  4. Footnotes to the contribution title
  5. Name, address, telephone, and e-mail address of the corresponding author.

Abstract: Each article is to be preceded by a succinct abstract, of up to 250 words, that highlights the objectives, methods, results, and conclusions of the paper.

Key Words: To identify the subjects under which the article may be indexed, 5-10 key words should be provided.

References: References should be cited at the end of the paper only. Authors are required to follow APA style of referencing. Reference list should contain all the sources which are mentioned in the main text of the manuscript. Reference list entries should be alphabetized by the last names of the first author of each work.

In the text, references to the literature should be by author and year; where there are two authors, both should be named; with three or more only the first author's name plus "et al." need be given. The list at the end of the paper should include only works mentioned in the text and should be arranged alphabetically by name of first author. References should be cited as follows:

  • Journal papers -- name(s) and initial(s) of author(s), year in brackets, full title, name of the journal as abbreviated in Chemical Abstracts, volume number, first and last page numbers: Singh, R.K.S., & Singh, K. (2017). Qualities of a good Leaders: Message from Bhagavad Gita. XYZ: A Journal of Management, 6(2), 13-18.
  • Books -- name(s) of author(s), year in brackets, full title, edition, publishers, place of publication, page number:
    Referencing style for citing a book:
    Dhillan, B. (2012). Skills to be a good Leader. New York: Harper & Row.
    Referencing style for citing a book chapter:
    Ashforth, B.E. and Parth, M.B. (2010). Institutionalized spirituality: an Oxymoron? In: R.A. Giacalone and C.L. Jurkiewicz, eds. Handbook of workplace spirituality and organizational performance. Armonk, NY: M. E. Sharpe, 44–58.
  • Referencing style for online document:
    Singh, S. (2018). True aspects of spirituality: Pride and Compassion. Retrieved from Accessed on 17 June 2018.

    Responsibility for the accuracy of bibliographic references rests entirely with the author, who is requested to use as few "in press" citations as possible. In press citations must include the name of the journal that has accepted the paper.

    Tables and Figures: All tables and figures must be appropriately numbered and labelled. Sources must be cited wherever necessary.

    Footnotes: Those in the text should be numbered consecutively. Footnotes to the title or authors of the article are marked by asterisks and placed on the title page.

    Sequences: Sequences that are used merely as data points in statistical calculations or graphs should, if possible, be referred to by their accession numbers only. Authors should be quoted by name when their sequences are discussed individually or presented in alignments.

    Illustrations: These should be suitable for reproduction, and should clarify or shorten the text. Information provided in figure legends should not be repeated in the text. Figures and graphs should always be mentioned in the text and numbered with Arabic numerals. Preferred file formats include .tif and .jpg; please see Manuscript Central for more details.

    Computer Software: Any software referred to among methods used must be obtainable either commercially or upon request from the authors. In submitting a manuscript to the Journal, authors accept the obligation to furnish upon request any information necessary for reproducing the methodologies on which their results are based. The methods used for preparing and analysing alignments must be stated precisely.

    Mathematical Equations: These should be clearly prepared, and annotated if necessary. Primes and dots must be called to the attention of the typesetter. Differentiate legibly between number 1, capital letter I, and lower case letter l. Use fractional exponents instead of root signs and the solidus (/) for fractions wherever their use will save vertical space. Use exp () notation when the exponent is sizable. All equations must be numbered sequentially, on the right-hand side of the column, in parenthetic Arabic numerals.

    Abbreviations, Symbols, Units, etc.: Acronyms and symbols must be defined at first mention, in titles, abstracts, as well as within the text. For nomenclature, abbreviations, symbols, and units, authors should follow internationally accepted rules.

    Guidelines for Electronically Produced Illustrations for Print
    Upload illustrations separately from the text (i.e. files should not be integrated with the text files).

    Vector (line) Graphics
    Suitable drawing program: Adobe Illustrator. For simple line art the following drawing programs are also acceptable: Corel Draw, Freehand, Canvas. No rules narrower than .25 pt. No gray screens paler than 15% or darker than 60%. Screens meant to be differentiated from one another must differ by at least 15%.

    Halftone Illustrations
    Black & white and colour illustrations should be saved in TIFF format. Illustrations should be created using Adobe Photoshop whenever possible.

    Scanned reproductions of black and white photographs should be provided as 300 ppi TIFF files. Scanned colour illustrations should be provided as TIFF files scanned at a minimum of 300 ppi with a 24-bit colour depth. Line art should be provided as TIFF files at 600 ppi.

    Graphics from Videos
    Separate files should be prepared for frames from a video that are to be printed in the journal. When preparing these files you should follow the same rules as listed under Halftone Illustrations.

    All correspondence should be addressed to:
    Chief Editor
    Department of Commerce and Management
    Birla Knowledge City,
    PO-Mahilong, Purulia Road,
    Ranchi, Jharkhand 835103
    Mail ID:
    Ph. No: 9431385023 / 7903487242